Privacy Policy

StackBuilt.co ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website.

1. Information We Collect

Information You Provide

We collect information you voluntarily provide to us, including:

• Email address (when signing up for our newsletter or email capture forms)
• Your selections in the Decision Hub (to provide personalized recommendations)

Information Automatically Collected

When you visit our website, we automatically collect certain information about your device, including:

• IP address
• Browser type and version
• Operating system
• Pages visited and time spent on those pages
• Referring website

2. How We Use Your Information

We use the information we collect to:

• Provide and maintain our website
• Send you newsletters and marketing communications (if you've opted in)
• Understand how visitors use our website (analytics)
• Track affiliate link performance
• Improve our content and user experience
• Respond to your inquiries

3. Analytics

We use analytics and event tracking to understand website usage and conversion performance. Depending on your consent settings and our current configuration, this may include privacy-focused analytics and marketing attribution providers (such as Meta Pixel and Google tags). We use this data to improve content and offers. Tracking can include:

• Page views and navigation paths
• Lead form submissions and checkout events
• Referral and campaign attribution metadata
• Consent preferences for marketing tracking

4. Affiliate Tracking

Some links on our website are affiliate links. When you click these links, the vendor may set cookies to track that you came from StackBuilt. This is how they attribute sales to us for commission purposes. These cookies:

• Are set by the vendor, not by us
• Are subject to the vendor's privacy policy
• Typically expire after 30-90 days

5. Email Marketing

We use MailerLite to manage our email list. When you subscribe:

• We collect your email address and optionally your first name
• We use double opt-in (you must confirm your email address)
• You can unsubscribe at any time using the link in any email
• We tag subscribers based on their interests (e.g., which Decision Hub selections they made)

6. Data Sharing

We do not sell your personal information. We share information only with:

• Service providers: MailerLite (email), Stripe (payments), analytics and ad attribution providers
• Legal requirements: When required by law or to protect our rights

7. Your Rights (GDPR)

Under the General Data Protection Regulation (GDPR), if you are located in the European Union, you have the right to:

• Access the personal information we hold about you
• Correct inaccurate information
• Request deletion of your information
• Object to processing of your information
• Data portability
• Withdraw consent at any time

To exercise these rights, please contact us using the information below.

8. Data Security

We implement appropriate technical and organizational measures to protect your personal information. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

9. Children's Privacy

Our website is not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date.

11. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact:

StackBuilt
Email: privacy@stackbuilt.co
Location: EU

12. Cookies

We use minimal cookies:

• Essential: Required for basic website functionality
• Analytics: Performance and conversion measurement
• Marketing: Optional ad attribution tags, enabled according to your consent preferences
• Affiliate: Set by third-party vendors when you click affiliate links

You can control cookies through your browser settings. Note that disabling cookies may affect your experience on our website.